Consumer tech · Concept film

AirPods Matte Black

ClientConcept / R&D
IndustryConsumer tech
OfferListing Lift
Year2023
The brief

A self-initiated concept film: what would an Apple-grade launch spot for matte black AirPods Pro look like?

Challenge

A self-initiated concept to push our consumer-tech craft: an Apple-grade launch spot for a product that doesn't exist — matte black AirPods Pro.

What we built

Soft-touch materials, edge lighting and slow, deliberate camera moves — a product film, a packshot loop and key art, made entirely in 3D.

Proof of the polish we bring to consumer-tech launches and listings.

Concept film
Play
Key art(01)
Key artKey art
Hero renderHero render
Packshot loop
Delivered3 outputs
Concept filmProduct CGIKey art
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Listing Lift

Main image, image stack, A+ and listing video rebuilt from an exact 3D twin — built to win a split test, live in 10 days.

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