Web3 · Fintech · Launch film
Scale
The brief
The launch film for the first corporate card built for Web3 — made entirely in 3D, before the cards existed.
Challenge
Scale was launching the first corporate card built for Web3 — a physical product for a crypto-native audience — and needed launch content before production cards existed.
What we built
We modeled the metal card, the app and the tap-to-pay moment in 3D, then cut a launch film and a merch series that made a brand-new fintech look established on day one.
No production cards, no shoot — the launch was ready while the product was still being made. Exactly what the Launch Day Film is for.
Launch film
Play
Card & merch(01)
Card hero renderMerch
Clay to final(02)
Clay → final
Tap to pay
Dashboard
Logo revealDelivered4 outputs
Launch film3D card modelApp UI animationMerch visuals
Want this for your brand?
Launch Day Film
A motion-designed launch film built to trend on X — ready 48 hours before your launch, or it's free.
Kalo